The sky’s the limit when it comes to our online options for connecting, exploring, communicating and gathering information. Whether you are avid, luke warm or barely in, digital living is here to stay. Let’s take a look at the digital disruptors that redefined our everyday activities.
Phones, movies and shopping as digital disruptors
I’m rather intrigued by our progression over the last twenty plus years. From traditional ways of communication and entertainment to our current digital definition of how we talk and play, there are key components that influenced this progression. Below is a short list of game changing ‘digital disruptors.’ By no means is this meant as a comprehensive list but rather, a few of my personally notable things. Please feel free to add your own ideas in the comments section.
- Walking and talking on a cell phone versus talking on a phone mounted to a wall. With a long, curly cord.
- Making it a Netflix or Amazon night versus renting VHS tapes and DVDs at Blockbuster
- Sitting on your sofa and shopping online versus walking around the mall
- Connecting with friends via social media versus getting together and chatting face-to-face
- Sending an email or text to a loved one versus composing a handwritten note
The good, the bad and the ugly of digital disruption
There are certainly positive and negative perspectives about these changes. We can now do many things at home as we sip some wine and hang out in our pjs. (Yep, that is me as I blog!) However, have we embraced convenience and ease at the cost of physical movement and meaningful dialogue?
No doubt there are generation-based and thereby, inherent preferences. I seem to find myself somewhere in the middle. By the nature of what I do as a profession, I embrace and celebrate online activity. I enjoy the easy interaction and convenience of quick connections. Feedback and engagement are instant. I’ve bought into instant gratification. Yep, I admit it.
That said, I also appreciate the personal touch of a handwritten note and the communal feeling personal dialogue. Former Chancellor Sullivan at The University of North Carolina at Greensboro blessed many of us with her thoughtful, handwritten notes of appreciation. As recipients, we felt acknowledged and recognized. And most certainly, walking together or gathering over a meal elevates our conversations. We can readily see mood, tone, emotion and body language. It’s intimate and authentic.
Amazon, a king of digital disruption
What about the most recent disruptor? It’s equal to $13.7 billion and it’s called Amazon acquires Whole Foods. A mammoth like Wal-Mart, which holds 25% of the grocery market, could see a decline in online ordering. Fresh ingredient delivery services such as Blue Apron and Hello Fresh, digital disrupters on their own, could face a battle from a competitive cost perspective
What say you about the Amazon deal and digital disruptors overall? Fan? Foe? Friendly? I welcome your shared experiences and perspectives.