Services Provided: Brand Management, Website Content
As Kathleen launched her coaching business, I worked with her to create a messaging platform she can use across all of her online and offline communication channels. This included the website launch.
The platform follows the Why/How/What communication strategy. Components include her unique brand value, business positioning and thought leadership niche.
The end goal of the messaging platform is two-fold. One, to distinguish Kathleen Donohue Coaching in the competitive arena of business coaching. And two, to share consistent messaging to build her brand.