The branding universe is a big one. There’s certainly no shortage of resources, thought leaders, or online courses to navigate. I’ve been fortunate to work in this space for 20+ years. And I’ve blogged about best practices almost half of that time. As we begin to wind down 2021, I’m Read more…
Online opportunities for learning reached new heights as we moved through COVID. I had three amazing experiences I wanted to share. All focus on fostering inclusion in the workplace and designing inclusive marketing. When your business and brand embrace inclusion, you’ll build the bottom line. Go here to learn more Read more…
Digital marketing and digital branding are two terms often batted around and defined differently depending on who you talk to. Recently, I read 99designs’ definition of digital branding as “how you design and build your brand online through websites, apps, social media, video and more.” I agree 100% and in Read more…
The coronavirus has challenged us all to think differently and for many, work differently. Maybe you’re thinking about starting your own business. Perhaps you’ve done the work, have your business plan and need help with the launch. As you ponder options, I’d like to help with my branding 101 basics Read more…
So here we are. A month into our new lives with the coronavirus or thereabouts. No doubt we’re all facing new norms. For some, our work and family lives are now integrated together. And in some cases, you’re actually physically isolated from your work and family. During these uncertain times, Read more…
